2024 Ford F-150 near Morgantown, WV

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2024 FORD F-150


*MSRP Starting at $36,570


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Front exterior view of the 2024 Ford F-150

Overview of the 2024 Ford F-150

The 2024 Ford F-150 is a versatile pickup truck that caters to various needs. It offers six engine options across the lineup, including the 430-horsepower 3.5-liter PowerBoostâ"¢ Hybrid V-6, which achieves impressive fuel economy (25 MPG city and 26 MPG highway). Whether you need power, efficiency, or a hybrid option, the F-150 delivers.

Technology Highlights

The F-150 features Ford BlueCruise for hands-free highway driving, a large 12-inch touchscreen with SYNC 4 infotainment system, and a head-up display. Additionally, the interior work surface allows you to convert the center console into a flat workspace. These tech features enhance convenience and connectivity. 

Infotainment center view of the 2024 Ford F-150
Interior seating view of the 2024 Ford F-150

Design & Styling

The F-150 boasts a Pro Access Tailgate for easier loading and unloading. Its revamped styling includes bold grilles, headlamps, and trim. Inside, enjoy spaciousness, leather seats, and clever storage solutions. The F-150 strikes a balance between functionality and aesthetics.

Trim Levels

  • XL: The base trim offers rugged functionality with features like Ford Co-Pilot 2.0 technology, a class IV trailer hitch, and a 12.0-inch productivity screen.
  • STX: The STX trim adds style and substance, starting at $43,895 MSRP.
  • XLT: The XLT balances comfort and capability, making it a popular choice for everyday use.
  • TREMOR: The TREMOR trim, available later this year, caters to off-road enthusiasts with specialized features.

Rear exterior view of the 2024 Ford F-150

Shop the 2024 Ford F-150 Today!

*Current MSRP for base vehicle. Excludes destination/delivery fee plus government fees and taxes, any finance charges, any dealer processing charge, any electronic filing charge, and any emission testing charge. Optional equipment not included. Starting A, Z and X Plan price is for qualified, eligible customers and excludes document fee, destination/delivery charge, taxes, title and registration. Not all vehicles qualify for A, Z or X Plan. All Mustang Shelby GT350® and Shelby® GT350R prices exclude gas guzzler tax.